An in-depth look at the business behind Jay-Z’s hip-hop empire.
Jay-Z is one of the most recognizable names in entertainment. He’s been called one of the greatest rappers of all time, but music may end up as just a small part of a brilliant career. His combination of intelligence, instinct, and swagger have earned him a chain of nightclubs, a stake in the New Jersey Nets, and the status of a media mogul. Amazingly, he honed his business philosophy not at a fancy B school, but on the streets of Brooklyn, New York as a crack dealer in the 1980s.
Empire State of Mind is the story behind Jay-Z’s rise to the top as told by the people who lived it with him-the childhood friend who got him into the drug trade, the DJ who convinced him to stop dealing and focus on music, Damon Dash, Fab Five Freddie, and other hip-hop and business innovators.
Jay-Z’s story is compelling not just because of his celebrity, but also because it is a blueprint for success in any setting-a classic rags-to- riches American dream.
Empire State of Mind: How Jay-Z Went from Street Corner to Corner Office